Gamezop, India’s largest HTML5 gaming company with over 40 Mn monthly active users, has partnered with Royal Challengers Bangalore (RCB) to introduce instant gaming and drive engagement on RCB’s mobile app. This significant association corroborates Gamezop’s growing momentum of enabling gaming within marquee products, with the company inking over 400 deals in the past six months. In August this year, Gamezop announced its Series A financing round led by BITKRAFT Ventures.
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Through its mobile app, RCB has built a digital community where their fans can consume content, interact with each other, and engage with the RCB players throughout the year. With this partnership, Gamezop will bring over 250 globally popular games for this community. Aside from popular cricket games, the Gamezop catalogue will feature top titles across football, pool, racing, ludo, sudoku, bubble shooter, and endless runners.
Gamezop powers gaming within 1,800 popular digital products worldwide, including OTT platforms, news portals, content and short video apps, browsers, e-commerce giants, and blogs. The Gamezop integration comes without any cost for partnering apps and websites, and introduces a multigame platform within their products where their users can play trending games instantly (instead of undergoing the friction of installing them). Time spent on gaming contributes to engagement time on these partners, and advertising revenue earned by Gamezop from these games is shared with them.
